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Saturated Sectors: Finding Gaps In The Ecommerce Market In 2021

March 25, 2019

For investors and entrepreneurs, entering an Ecommerce industry that’s already booming can be a daunting task. We’ve researched the industries and nations that are on the up and where you new business opportunity may be.

Top 10 Rising Ecommerce Countries

CountriesOverall GrowthOnline Population (Millions)B2C E-Commerce (USD Billion)Average Online Spend (USD)
Indonesia78%103.03$7.62$228
Mexico59%72.95$16.22$819
Phillipines51%52.97$1.60$53
Colombia45%26.96$5.20$500
United Arab Emirates33%8.36$5.10 $1,380
Vietnam32%48.35$2.60$55
Saudi Arabia32%21.96$4.50$625
Israel31%6.48$3.60 $1,361
India27%456.25$30.98$265
China27%689.72$865.00 $1,800

To put those numbers in some perspective the UK’s Ecommerce market is currently growing around 15% annually, with an online population of around 60 million people, who on average spend $4,023 annually, for a total market size of roughly $203 Billion.

Looking to start your own Ecommerce company? Then have a look at: 21 Top Ecommerce Platforms For UK Businesses: 2021 Comparison

Investor Opportunities

An industry can become overcrowded for both business owners and investors. We’ve compared the number of investors with the number of startups in a specific sector to where the opportunity lies.

SectorsAverage Valuation (Millions)StartupsInvestorsStartup to Investor Ratio
Medicine/Health$4.5021072135590.64
Personal Care$4.301187714780.12
Fashion$4.00806915970.20
Travel$4.104697219564.67
Consumer Electronics$4.90280439601.41
Baby & Children$4.1026095480.21
Video Gaming$4.002307219539.52
Alcoholic Beverages$4.50101926322.58
Pet$3.8010086150.61
Furniture$5.508115410.67
Grocery$3.377225783.34
Event Tickets$4.006882259632.84
Home CareN/A1535363.50

Ecommerce Demand

Startups are often pioneered as a result of a demand for a service. This demand can be represented through search trend data, hwich we’ve compared over the last year as well as revenue growth to show how these gaps in the market become quickly occupied.

SectorsSearch % Increase/Decrease YoYRevenue Growth Rate (YoY)
Alcoholic Beverages22%32%
Restaurant Deliveries95%15%
Grocery-2%15%
Event Tickets2%13%
Furniture-3%12%
Travel18%11%
Pet18%10%
Personal Care16%10%
Baby & Children14%9%
Fashion-7%8%
Consumer Electronics-22%7%
Video Gaming-7%6%
Medicine/Health0%N/A
Home Care-7%N/A

Sources:

  • https://www.ppro.com/reports/
  • https://www.digitalcommerce360.com/
  • https://www.nielsen.com/uk/en.html
  • https://www.statista.com/
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Filed Under: Data

Comments

  1. Logistiko.eu says

    June 24, 2019 at 9:55 am

    Very interesting infographic and data sets. You can learn a lot.

    Reply
  2. Abiyyu Sanggabuana says

    May 1, 2020 at 12:10 am

    Thanks for this graphic shows. This data helped me a lot to finished my article about an e-commerce growth

    Reply

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