Merchant Machine

How To Set Up Online Bookings With Square Appointments


By: Ian Wright | Last Updated: April 25, 2025

Quick Summary

TLDR: Businesses should use a customizable booking website that adjusts to the customer’s device screen and allows for unique design customization, as well as enabling direct booking from social media and search platforms.

00:00 Square Appointments allows 24/7 online booking, customizable for websites, social media, and search results.

00:57 Use banners to inform clients about new services, add a powerful headline, rearrange page sections, and delete sections as needed.

01:21 Easily add new sections by selecting “add” from the top menu and entering necessary details.

01:33 Customize your booking website to fit your unique business needs by adding a new page and customizing the design.

01:48 Customize your online booking options with various font styles, colors, and button formats.

01:57 Businesses can set up online booking with Square Appointments, allowing customers to book services from their website, social media, and Google, while focusing on growth.

Full Summary

Square Appointments

Square appointments allows customers to book services with you 24/7 from an easy to use online booking flow.

Your booking flow can be built into a fully customizable website powered by square online into your own existing website or even directly into your social media. Pages or search results the create and customize your booking website head to appointments on your.

Square Dashboard make sure online booking is enabled by toggling it on to customize and publish your website click preview and edit next to the square online website section under booking channels.

Your custom website will automatically adjust its size to your customer’s device screen to change how your website is previewed switch between mobile and desktop views at any time.

Using Banners

Square Banners

Banners are a great way to tell your clients about new services and arrivals to add a banner toggle. The main Banner switch on make sure you choose your best picture and add a powerful headline rearrange page sections by dragging services on the navigation menu and if you need a section removed simply click delete section within the section setup page.

New Sections

Square New Sections

Beside the bin icon. Adding new sections is just as easy select add from the top menu choose section and enter all necessary details.

New Page

If you’d rather have your customer navigate to a new page. You can add a new page instead. Each business is unique and your booking website should be too to customize the design of your page head to site design.

Design Options

You’ll find a number of options including a range of font Styles colors and button formats once you’re happy with the result.

Taking Bookings

Click publish and your website will be online ready to take your first booking if you already have a website.

Square appointments makes it easy for clients to book directly from your page without ever leaving your website to set up a booking button or widget from your dashboard head to appointments and click channels under online booking under booking channels.

Select get started next to add your booking flow to an existing site choose how you want to integrate your booking flow as a dedicated page.

A booking button or an embedded widget to embed the booking flow on your website select get embed code select the preferred location and copy. The code provided you’ll paste this block of code into your website.

Editor to allow customers to book directly from your website to set up a booking button select create button select the preferred location and customize the buttons colour shape or text to better reflect your branding and when you’re ready copy the button code and paste it to your website editor you’re all set and your business can now start taking new bookings.

Foreign booking also allows customers to see your services and availability straight on your social media platforms and book directly from Instagram, Google search results and even Google Maps.

Square appointments takes care of your online bookings so you can have more time to focus on growing your business to learn more go to the Square website.

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